But Rimmel... BAM! These new 12 pan highly pigmented, smooth, very good quality palettes blew me away! My only gripe is they need to come out with more palettes... more color! I've warn these shadows on four different occasions so I have a pretty good barometer of how they work. I've used the darker shadows as liner and the bluish grey in the middle as a light wash of color during the day and they lasted a full day. Got home and it looked just as it did when I applied it more than 7 hours prior. I've done full smoky eye looks in different variations out at night and it stood up all night with no fading. I did use an eye primer, I never wear eye shadow without a primer.